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Cyber Security

Watering Hole Attack: How Hackers Target Your Trusted Sites

Avatar Andrea Abbondanza , 11 Jul, 2024

Ever wondered how hackers manage to compromise even the most trusted websites? Watering hole attacks are their sneaky strategy.

Cybercriminals target sites you frequently visit to infect your device without you even knowing. Anyone can be the next potential victim; one can simply open their favorite news site only to unknowingly download malware.

Curious about how these attacks work and how you can protect yourself? Read on to learn more!

What is a Watering Hole Attack?

People at an office opening the same website
People at an office opening the same website

A watering hole attack, also known as water-holing, occurs when cybercriminals target a website frequented by a specific group of people. They infect the site with malware, hoping to compromise users’ devices to gain access to a connected company network.

For example, a hacker may target a popular forum for financial advisors. By embedding malicious code into the site, they can infect the computers of visiting advisors.

Once compromised, the hacker can steal sensitive information or install further malware.

How Do Watering Hole Attacks Work?

A hacker working on profiling his potential victim
A hacker working on profiling his potential victim

Watering hole attacks unfold through several strategic steps without directly targeting the victim:

  1. Hackers start profiling their victims and related organizations.
  2. They pinpoint a website that is popular with their intended victims. For instance, industry conferences or discussion boards.
  3. They exploit site security weaknesses to inject malicious code, often HTML or JavaScript.
  4. The malware is delivered to their devices when users visit the compromised site.
  5. The installed malware can steal data from the targeted network or enable further attacks.

Other Security Exploits Similar to Watering Hole Attacks

Tailgating
Tailgating

Cyber threats come in various forms, each with its unique approach but sharing the common goal of compromising security and stealing information. Let’s explore a few popular ones.

Honeypot Attack

Instead of a ‘real’ cyber attack, a honeypot attack involves setting up a decoy system to lure cyber attackers. These systems appear legitimate targets but are monitored to detect and analyze hacking attempts. This helps security professionals understand hacker tactics and develop better defenses.

Man-in-the-middle (MITM) Attack

In a Man-in-the-Middle (MITM) attack, cybercriminals intercept and relay messages between two parties, stealing sensitive data like login credentials or financial information.

Tailgating

Tailgating involves an unauthorized person discreetly following someone into a restricted area. This physical security breach can lead to data theft or other malicious activities. 

Supply Chain Attack

A supply chain attack targets less secure elements in a company’s supply network, such as the purchased products.

What Can You Do To Prevent Such Attacks?

Software update
Software update

Here are key steps to enhance your defense against watering hole attacks:

Regular Security Testing

Conducting regular security tests helps identify and fix vulnerabilities in your systems.

  • Penetration testing: These simulate real-world attack scenarios, allowing you to strengthen your defenses and stay ahead of potential threats.
  • Vulnerability assessments: They help detect weak spots before attackers exploit them. 

Advanced Threat Protection

ATP tools use machine learning and behavioral analysis to identify malicious activities.

By monitoring network traffic and analyzing patterns, ATP can provide early warnings and automated responses to threats, reducing the risk of successful attacks.

System and Software Updates

Regular updates and patches fix known vulnerabilities that cybercriminals could exploit. You can also enable automatic updates where possible and ensure all devices, applications, and operating systems are consistently maintained.

Treat All Traffic as Untrusted

Adopting a zero-trust approach means treating all network traffic as potentially harmful. Verify every connection request and limit access based on user roles.

Implementing strict authentication and authorization measures ensures that only legitimate users and devices can gain access to your systems, reducing the unauthorized access risk.

Test and Secure Against Exposure

Use security tools to scan for weaknesses and ensure sensitive information is protected. Additionally, thorough risk assessments must be conducted, and measures must be implemented to secure data and systems against exposure.

Watering Hole Attack Statistics

Statistics on cyberattacks
Statistics on cyberattacks

Watering hole attacks have impacted various organizations and industries worldwide.

In 2012, a significant incident involved the Council on Foreign Relations (CFR) website, which was compromised to target visitors from government agencies and think tanks.

More recently, in 2019, the cybersecurity firm Kaspersky uncovered a watering hole attack called Holy Water aimed at Asian and Middle Eastern energy sectors. These attacks often focus on high-value targets, including businesses, government agencies, and non-profit organizations, aiming to gather sensitive data or disrupt operations.

Statistics show that these attacks are rising, with increasing incidents reported annually.

Frequently Asked Questions

What is the difference between spear phishing and watering hole?

Spear phishing targets specific individuals with personalized messages (usually via email) to deceive them into revealing sensitive information or performing actions. Meanwhile, the watering hole attack compromises legitimate websites frequented by a target group, infecting users who visit those sites.

Are watering hole attacks a subtype of phishing?

Yes, watering hole attacks are a subtype of phishing. They exploit trust in specific websites to infect a broader group of users.

What is the concept of a watering hole?

It is a digital trap set on legitimate websites frequented by users. Like animals gathering at a watering hole, users encounter hidden threats.

Conclusion

Watering hole attacks are a cyberattack type that requires extra alertness to avoid falling prey. Since this attack mainly targets websites you often visit, you need to do proper regular prevention to protect your data.

Fortunately, many cybersecurity experts are available online to help you safeguard your sensitive data from attacks, including the watering hole attack. Our team at Fluxgate is ready to assist you in protecting your precious data. Contact us to learn more!